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San Francisco - Live Coverage of Steve Jobs Keynote

1:00PM EDT, June 6th, 2005

[2:05 PM] That's it. They're done. Thanks for watching with us, folks. We appreciate it. Now head on over to TMO for the follow-up news and commentary.

[2:05 PM] Says developers have to do one thing to make the transition a smooth one, and that's to "start making universal binaries now."

[2:04 PM] Steve says that Apple has been through two transitions, and that the company is strong, and that the Mac platform is strong.

[2:04 PM] He says that this third transition will allow Apple to continue to make the best computers for its customers.

[2:02 PM] Mr. Otellini is being cheered as he leaves the stage.

[2:01 PM] Paul Otellini called Apple "the most innovative computer company in the world."

[2:00 PM] It's interesting to see the fact that either one of these guys is addressing this directly.

[1:58 PM] Mr. Otellini is going over Intel's history.

[1:58 PM] Mr. Otellini is going over Intel's history, including Apple's famous Bunny add where Apple set fire to Intel's Bunny mascot. He even showed the commercial.

[1:58 PM] Steve said by way of introduction said that when they talked to Intel, they found that Intel was just as passionate about making great products as Apple.

[1:58 PM] Mr. Otellini is going over Intel's history, including Apple's famous Bunny add where Apple set fire to Intel's Bunny mascot. He even showed the commercial.

[1:57 PM] As TMO reported this morning, Paul Otellini, CEO of Intel, is here to talk about his company.

[1:55 PM] He said that Adobe will be first to offer its complete line for Intel-based Macs.

[1:55 PM] "I have only one question, Steve: What took you so long?" He said this with a laugh, and the audience applauded.

[1:54 PM] "You can be absolutely assured that you will be able to run Adobe applications natively on Intel Macs."

[1:53 PM] Bruce Chizen CEO of Adobe is on stage. He said that Adobe wouldn't exist if it weren't for Apple.

[1:52 PM] Roz says that more Exchange features are coming for the Mac. This was met with scattered applause.

[1:52 PM] Roz also said that Microsoft has been working with Apple on Xcode, and plans on having universal binaries of its products to support the fractured user base transparently.

[1:51 PM] Roz Ho, the MBU General Manager at Microsoft is on stage talking about this transition.

[1:49 PM] There is a developer kit that includes a 3.6 GHx Pentium 4 Mac. They will have to be returned by the end of 2006. They will be priced at US$999, and please note that these are for developers only.

[1:48 PM] He did not show us Intel-compiled apps running on a PPC Mac...

[1:47 PM] He's demonstrating it with Quicken, Excel, Photoshop. All of these apps, compiled for PPC, worked fine on the Intel Mac demonstration, It was a completely transparent process.

[1:46 PM] Apple is calling an emulation layer "Rosetta," after the Rosetta Stone.

[1:46 PM] Rosetta will allow PowerPC compiled apps to work on an Intel Mac. It's completely transparent, and does not require a separate emulation environment.

[1:43 PM] We're getting a demonstaration of Mathematica at work. It's quite impressive, of course, and it's working on an Intel Mac.

[1:42 PM] According to Mr. Gray, it took two hours to do this port. "We're talking about 20 lines of code out of millions from a dead cold start where he didn't even know why he was going."

[1:41 PM] Mr. Gray is joking about getting "the most crazy calls from Apple," where Steve asked him on Wednesday night to come out to Apple and port Mathematica, one of the most complex apps on the planet to Intel by Monday.

[1:39 PM] Asked a long time developer (Theo Grey of Wolfram Research, the makers of Mathematica) to come out to Apple and work on Intel.

[1:38 PM] Developers applauded Steve when he said that both processors would be supported for a long time to come, and the core to this will be universal binaries.

[1:37 PM] In a chart, Coca apps had half the "tweak" time as Xcode, but Steve emphasized that it will be easy.

[1:37 PM] "Cocoa apps: A few minor tweaks and a recompile, and it just works. Widgets, scripts, and JAva just work." Xcode will take a few more tweaks.

[1:35 PM] Looking at the developer's apps now. Everyone is on the edge of their seat.

[1:34 PM] Steve confirmed all this, BTW, by saying the rumors have been true about how Apple had an Intel project.

[1:33 PM] Today's demonstration has been done entirely on an Intel Mac. Steve is showing us how everything works.

[1:33 PM] Every project done at Apple has been mandated to work on PowerPC and Intel.

[1:33 PM] "This has been going on for the last five years." Every release of OS X has been compiled and run on Intel processors.

[1:32 PM] "Mac OS X has been leading a secret double life. There have been rumors to this effect...(laugh). We've had teams working on the just in case scenario."

[1:32 PM] Said there are two challenges, which made the audience laugh.

[1:30 PM] It will begin a Mac with Intel processors by June 6th, 2006, as reports said. It should be complete by June 2007.

[1:30 PM] Says that Intel offers a better roadmap for the markets that Apple services.

[1:29 PM] Why? Because we want to be making the best computers for our customers.

[1:29 PM] He talked about IBM missing the 3 GHz mark for the G5, and in not being able to put one in a PowerBook.

[1:27 PM] Moving on to "Transitions." This is clearly the Intel news we've been expecting.

[1:26 PM] Tiger is up to 16% of the Mac OS X installed user base, with Panther still claiming half. That's impressive considering the 6 weeks that Tiger has been available. The next version of Mac OS X will be Leopard, and will be released late 2006 or early 2007.

[1:25 PM] More than 400 Widgets have been released through Apple. This doesn't count ones that Apple isn't listing .

[1:22 PM] Interestingly, Steve is showing us Dashboard Widgets. He chose an Amazon one to show us that returned at least one For Dummies book when he searched for Tiger that Steve has banned from his own Apple Stores.

[1:21 PM] Apple has delivered (not "sold") 2 million copies of Tiger in 6 weeks, including retail and installed on Macs. Called it the most succesful version of Mac OS X yet.

[1:20 PM] Showing us mainstream quotes from critics who love Tiger.

[1:18 PM] Showed us a chart that shows Mac unit numbers growing over 40% year over year, far above the 12% in the PC world. The audience applauded.

[1:17 PM] Showing us how the art for Podcasts for changed. The audicence loved it.

[1:15 PM] Showing us how the new Podcasting features will look in iTunes. Demonstrated this by showing us how to subscribe to a Podcast listed by iTunes.

[1:13 PM] CAlls Podcasting the "Hottest thing going on in radio." Says there are 8,000 Podcasts, and this number is growing, including podcasts from pros.

[1:12 PM] iTMS market share is now 82% in May, up from earlier in the year.

[1:12 PM] Steve claims 76% market share for iPod, clunting all players of all sorts. Just recently crossed 430 million iTMS downloads.

[1:11 PM] Heading into iPod update. Steve noted that iPod is part of the culture, as evidenced by being on the cover of The New Yorker

[1:10 PM] Steve says 1 million customers are coming in to Apple Stores every week.

[1:08 PM] Getting things rolling here. A bit of technical glitch, but we're moving now.

3800 Developers from 45 countries. That includes 38 developers from China and 11 from India.

[4:53 AM] SAN FRANCISCO -- The Mac Observer will be providing live coverage of today's World Wide Developer Conference keynote by Steve Jobs, barring any technical difficulties.

Stay tuned to this space, where we will offer live coverage when the keynote begins at 1:00 PM EDT (10:00 AM PDT).

Should unexpected technical problems prevent us from delivering live coverage, stay tuned to TMO's home page for breaking news as soon as it hits the wires.