Thanks for joining us today, folks! That's it.
Tim says goodbye
One of Taylor's sticks flew out of his hands and hit Grohl in the back... he sorta looked around like he wasn't sure what happened... didn't miss a beat, though.
Foo Fighters, "Walk"
One more tune for us, according to Dave Grohl. "Walk"
...and watching said film would prepare one for spontaneous moments like this, so... all good. ;)
As an aside, if you haven't seen the Foo Fighters movie, "Back and Forth" it's awesome. One of those films that will make you a fan at least for the duration of the film. ;)
Taylor Hawkins tearing it up with Grohl enjoying his vantage point
Just acoustic guitars. Methinks we only get one tune.
The sound is really clear and full in here. Very nice touch. ;)
"Times Like These"
Ok, Tim. You gave us pictures of the Foo Fighters (for like a second) and... whoa... a whole stage is rolling up from the back. Nice.
We've got a music artist coming up.
He's waxing poetic about how the employees at Apple they feel like they're revolutionizing people's lives.
Tim Cook is reviewing
Cook and colors of iPods
Wow. Zany. Lots of bouncing iPods. Cook's back on stage. Seems to be wrapping up.
Now an ad about... Apple and Music.
Tim Cook is back on stage. Anything ELSE for today, Apple? ;)
Project (RED) colors, too
Review. iPod shuffle 2GB $49, nano 16GB $149, iPod touch 4th gen 16GB $199, 32GB $249, iPod touch 5th gen 32GB $299, 64GB $399.
EarPods will also be bundled with new iPod touch, nano, and iPhone 5
EarPods will ship as a standalone accessory starting today.
Bass ports built into the step of the EarPod.
They scanned hundreds of ears. EarPods do NOT create a seal (intentionally).
Now a video showing EarPods.
New headphones have been 3 years in design. Called EarPods.
Apple has shipped over 600 million sets of headphones.
Now talking speakers.
Colorful touches and loops
iPod touch comes in colors: White, black, green, blue, red.
iPod touch gets dual-band networking
iPod touch 5th gen gets Siri!
AirPlay mirroring also now available in iPod touch 5th gen.
iPod touch loop
Front camera is 720p FaceTime camera.
Video is now 1080p, and iMovie works on the device.
...still more. iPod touch loop. Comes with the iPod, allows you to attach a wrist strap (included) with the iPod touch.
Also has Panorama features. iPhoto will run on iPod touch for photo editing. And it has Shared Photo Stream.
iPod touch rear camera feature list
On to the camera. Significant upgrade -- 5MP iSight camera.
Forstall says iPod touch has increased battery life. 40 hours of music playback, 8 hours of video playback.
This theater is pretty cool. Well lit today.
He's moving the Ninja's arms, dragging him around, tickling him, after which Ninja hides. This is funny, like Little Computer People Research Project.
Clumsy Ninja is self-aware. Or something.
Thorsten Wild from Natural Motion Games up to talk faster graphics on iPod touch. Showing Clumsy Ninja on new iPod touch.
iPod touch now has A5 (battery life hit?)
iPod touch is thin
iPod touch 5th gen
iPod touch 5th gen has same 4" retina display that iPhone 5 has.
Anodized aluminum back.
6.3mm thick. Thinnest iPod touch thus far. 88 grams (lightest, too)
Joz and Nano
Now moving on to iPod touch. Most popular music player but, according to Joz, also most popular game player.
Nano battery life is 30 hours of music.
Video in nano is widescreen, uses full screen resolution.
Bluetooth in nano
Photo viewer allows pinch and zoom with multitouch... and video... is back!
New nano has multitouch display with a home button underneath it. 7 different colors
iPod nano (7th generation)
7th gen iPod nano: 5.4mm thick (38% thinner than predecessor)
Elements to add: Really large display. Easy-to-use controls. Thin. Light. Lightning connector.
Reinventing the iPod Nano.
Joz: "We're going to make some exciting changes to the line-up today."
350 million iPods sold
Greg Joswiak coming up to talk iPod.
New iTunes will be available in "Late October" according to Cue.
Jeff Robbin is done, Eddy Cue is back
For all my Springsteen-loving friends, he's previewing "Born to Run" -- preview kept playing as he moved to Bruce's artist page.
Movie progress syncs with iCloud amongst your devices.
Search now in mini-player, too. You can play immediately or use "+" to add to queue.
Mini-player is revamped, as well. Shuttle controls appear when you float over (intent-based design. I love it).
New Feature "Up Next" - Lets you see what your queue looks like, and you can rearrange, etc.
You can see contents of playlist *and* library simultaneously when adding to playlists. That's huge.
No mention of speed, though I have to hope it's faster.
iTunes now lives edge-to-edge of the window it's in.
Jeff Robbin is on stage talking iTunes
Completely revamped, iCloud integrated.
New iTunes on iOS with iOS 6
Now talking desktop version of iTunes.
Song previews keep playing even if you leave the page and go to another place in the store.
Facebook likes integrated into new iOS stores.
iTunes Store on iPad iOS 6
Cue: "More than 2/3rds of our downloads come from iOS devices."
435 Million iTunes accounts setup.
Starting by talking about iTunes store. Available in 63 countries around the world.
iTunes. Here comes Eddy Cue
iOS 6 9/19
Cook: "In addition to announcing iPhone 5, we have something near and dear to our hearts to talk to you about today, and that is music."
Tim Cook is back on stage.
iOS 6 update out Wednesday, September 19.
Friday, 9/28 sees more countries (list TBD)
Pre-orders start Friday, 9/14, Shipping/delivery starts 1 week later, Friday, 9/21.
8GB iPhone 4 Free, 16GB iPhone 4S $99
iPhone 5 Pricing: 16GB $199, 32GB $299, 64GB $399
iPhone 5 manufacturing
Video's over. Schiller's back on stage.
Ive: "Variances from product to product are measured in microns" (talking about the manufacturing process.
The video is still going, folks. But for those following along, Ive just said "aluminium" in the video so, you know... drink.
Twice now they've mentioned FaceTime over "cellular network" but they haven't gone into details on what that means.
See? Told you.
Bob Mansfield appears in the video, for those who care about such things.
As video points out, the screen on iPhone 5 is taller but NOT wider.
Whatever color you like, as long as it's black (or white)
Now showing us a video of iPhone 5.
iPhone 5 comes in black & white -- glass is black or white, not just color under glass.
Forstall is finished talking iOS 6, Schiller is back on stage.
To Siri: "Find a sushi restaurant for 4 at 8 o'clock" -- Siri integrates with OpenTable and finds restaurant, makes reservation.
Forstall to Siri: "Can you recommend a good movie in theaters"
Siri says that's subjective, but pulls up ratings.
As we heard at WWDC, Siri got enhancements. "Siri knows sports," says Forstall. Siri also launches apps by voice.
iPhone 5's 5 rows
You can create multiple photo streams, assign contacts to them, they get a push notification with those photos. You/friends can comment, too
And moving onto Shared Photo Stream.
Now showing "VIP" Mail.app interface. Also, messages can be "Flagged" on iOS which then puts them in a "dynamic, flagged Mailbox"
Quick mention of new notification center. Now, Safari. Arrows in bottom right now let you go "full screen mode" on iPhone like you can on OS X.
Hey, look, kids: Big Ben. Parliament.
...and reviewing Flyover with a flyover of "Big Ben." I know we've seen this before, but this is pretty fun to watch.
Talking new Maps application
Now talking iOS 6. Here come Scott Forstall.
30-pin-to-Lightning adapters will be available.
Bose, JBL, Bauers & Wilkins, Band and Olafsen all building Lightning-connector devices.
Lightning: All digital, 80% smaller, reversible.
New connector: "Lightning"
"We do so much wirelessly now," with bluetooth, WiFi, syncing, backup. "It's time for the connector to evolve."
We're now talking connectors. The 30-pin connector "has served us well for over a decade," says Schiller.
Wideband audio in iPhone 5 to make your voice sound better ("we're just starting it") -- carriers must support it.
iPhone 5: Improved speaker, 5 magnet transducer, 20% smaller. Also a noise-canceling earpiece for what you hear. ;)
Rear-facing camera iPhone 5
3 Microphones built-in. Bottom, front, back.
Front-facing camera is now 720p HD.
You can take still photos *while* recording video.
New Panorama mode in iPhone 5 with iOS 6. Looks similar to Photosynth.
iOS 6 and iCloud has Shared Photo Streams so you can set up streams that friends and family can see.
Schiller, "The ocean looks bluer on an iPhone 5. Kids look happier." He's having fun with this, folks.
A6 has built-in ISP
A6 has new Image Signal Processor to improve the picture in real-time.
New camera now has dynamic low light mode, precision lens alignment, sapphire crystal lens cover (which makes it much harder to scratch).
New camera. 8 megapixel sensor, 3264x2448, Backside illumination.... 22% smaller.
iPhone 5 battery life chart.
Now talking camera.
Now talking battery life. Better than 4S. Thank goodness.
Schiller is back on stage.
"Real Racing 3 coming to the App store later this year."
Real Racing 3 on iPhone 5
EA used Game Center for time-shifted multiplayer in Real Racing 3. Challenge today, your opponent can race against you tomorrow.
This allows.... rear view mirrors in Real Racing! :)
Graphics in this racing game look like a video. Really impressive, actually. Reflections, scrolling, smooth.
Rob Murray, Executive Producer from EA Studios on stage to talk about performance of A6 for games.
A6 chip. 2x faster CPU & Graphics from predecessor. Also 22% smaller.
Schiller, "We've updated every aspect of iPhone 5"
802.11 a/b/g/n, 2.4Ghz & 5GHz wireless.
LTE on iPhone 5
LTE on iPhone 5 in USA: AT&T, Verizon, Sprint.
4G now with LTE.
44% more color saturation, full sRGB specification. "Best display in the industry."
Showing CNN and OpenTable apps that were brought in early to be updated for iPhone 5, taking advantage of the larger/taller display.
Original apps get centered with black borders on top & bottom. Full width. No stretching, no problem (according to Schiller, of course).
"What happens with all the original apps?"
Schiller is talking about how Apple apps have been rewritten for it. "Much more room to work in."
5 rows of icons on home screen. Web shows more content. More room in calendar. This is a different thing, folks.
1137 tall by 640 px wide, 16x9 aspect ratio.
iPhone 5 is same retina display, 4" display
Schiller and iPhone 5
iPhone 5 is thinnest & lightest iPhone ever. 7.6mm thick, 18% thinner than 4S. Weighs 112 grabs. 20% lighter than 4S.
iPhone 5 made entirely of glass and aluminum.
iPhone 5 on a pedestal
"Today we're going to introduce iPhone 5."
Cool and iOS.
Schiller, "It's really neat to stand here and see all the Apple logos glowing back at me."
With that, Phil Schiller is on stage to talk iPhone.
"Today we're taking it to a new level, making a huge leap."
Last quarter Apple sold their 400 millionth iOS device (thru June 2012)
90% of all apps are downloaded every month. Average customer has more than 100 apps.
700,000 apps now in the App Store, 250,000 are built for iPad.
Talking different apps from different companies. Segueing into App Store, "The most vibrant app ecosystem on the planet."
94% of Fortune 500 investing in iPad.
"The must be in warehouses or store shelves or somebody's bottom drawer," says Cook.
iPad accounts for 91% of the web traffic of all tablets. Cook, "I don't know what these other tablets are doing." :)
1 year go iPad had a 62% market share. Now, with "hundreds of new tablets" coming to market, iPad has 68% market share. Cook is proud.
These aren't dog years.
84MM iPads sold through June, 2012. Cook, "Yes we are in a post-PC world"
Year over year growth
17 Million iPads sold April-June
Now talking iPad reviews.
15% Mac growth year-over-year, and the Mac has outpaced the growth of the PC for the last 6 years.
Says the new MacBook Pro Retina is "The best MacBook we've ever made"
That makes Mountain Lion the fastest-selling Apple OS of all time.
Now talking Mountain Lion. Starting with some quotes to beef things up. Customers downloaded 7 million copies of Mountain Lion.
Stores in their 13th country (Sweden) on Friday. Saw a total of 83M visitors April-June.
Cook is back on stage
Now showing a video of the Barcelona opening
Barcelona Store update. Limestone from a local quarry was used. Has signature glass staircase, showing the crowd at opening (large).
Some "Amazing things" to show us today. But will start with some updates, Apple retail first.
Nope. Tim Cook's on stage. Here we go!
Lights dimming, but still not everyone is in their seats. Probably just a warning shot.
Seated and waiting.
"Lonely Boy" from The Black Keys on the house PA at the moment
And now we're moving, too, cattle-call style.
...and with that, the camera crews are filing in.
They aren't yet letting anyone in, but rumors are flying that it will happen soon. ;)
The media corral is getting packed.
The media line is now moving. Progress!
We're here. Lots of activity happening. Check-in starts... soon.
Apple all bright and colorful, ready for tomorrow morning.
A quick shot of Yerba Buena Gardens from the cab on my way into town. Already looking festive.
It's almost here.
Come visit us on Wednesday for coverage of the event. We'll start before the 1pm ET kickoff with pictures and pre-event coverage. Thanks!
Archive of our previous Live Blog Coverage: 1999 - 2015